Digital Dirt

April 27, 2009

Politics and Web 2.0: Gay Man Touches Boob

Filed under: Controlling Your Digital Footprint — Tags: , , , — Danny Petre @ 12:44 pm

I still hate the phrase Web 2.0.  I think we will look back 10 years from now a say, “Oh, that wasn’t 2.0 that was Web 1.5…”  I digress.  Social networking sites are starting to rear their ugly head when it comes to crippling political candidates.  The digital dirt of Gen Y is growing like a landfill in New Jersey, and it is totally going screw many, many other politicians in the future.

Take Ray Lam, gay activist, New Democratic Party Candidate in British Columbia’s legislative election.  He has withdrawn from the race because of the below photo that was discovered on Facebook

ray-lam

Everybody know that gay guys, are boob guys.  So, in my opinion, he had no reason to step out of the race.  He was just having a little fun.  Rumor has it that the party is now looking for a non-gay (perhaps anti-gay) penis toucher to put forth as next their nominee.

Advertisements

April 25, 2009

Be an Expert: HelpAReporterOut.com

Filed under: Random but Interesting — Tags: , , , — Danny Petre @ 11:03 am

I just came across this great website that offers a unique way to spread your digital dirt for the benefit of publicity.  It’s called HelpAReporterOut.com  developed by a gentleman by the the name of Peter Shankman.  It is a very simple interface for reporters and “experts” to meet up and share information. 

haro_logo_bkBasically experts sign up for a twice-a-day email alert that lists journalists in need of an expert on a particular subject.  If you happen to be the an expert in the domaine they require you just email them back and they can contact you for their story.  

I signed up about a day ago and I’ve received three emails with reporters/publications looking for expert advice, but there were no topics that I could consider myself an expert on.  One day I guess.  

If in fact, one day, I do find a topic that I am an expert on, say communications, then I will have the opportunity to spread my Dirt like no tomorrow.  How cool would it be to have a magazine article quote me, Daniel Petre, as an expert? Digital footprint here I come!

 

 

Below is a list of example from Peter’s daily emails:

 

 

 

April 23, 2009

VisualCV.com: a great new tool to expand you professional digital footprint

I just came across a great resource for expanding your active, and positive, digital footprint for the purposes of job hunting.

The website, VisualCV.com, provides a network for you to really bring your experience and expertise to life.  Yes, it is another site to maintain, but it does serve an important role among your existing social networks and professional sites like LinkedIn, Facebook, Friendfeed, Twitter, etc.

resumeI found VisualCV through a webinar.  Save an hour of your life and just read the details below.  The presenter, Karen Masullo, noted that the key to Web 2.0 and job hunting is transparency in the tools you use, and the information you communicate with those tools.  “You are brand you” is what she says (cute right?) so it is important to be aware of the way you are representing yourself online.

I have outlined similar steps before, but these are much clearer and more action oriented:

1) Search yourself (on Google, Yahoo, and so on).  Find out what Dirt is out there on you.  Is it positive or negative?  It is too personal, or not personal enough?  Also make sure to search nicknames, alternate spellings of your name, your email address, and even you social security number (I added that last tip).

2) Create new valuable content to push down the bad search results (if they exist).  She says you need a sound “organic search strategy [SEO].”  Duh.  Easier said than done.  I think she means this: where ever you are creating an active footprint online, you need to use terms that relate your area of expertise so you get credit for them in organic search.  Linking those closely to your name should do the trick (I think so anyway).

3) Market yourself:

  • Have a 90-second “elevator speech” prepared [in writing] and make sure you are communicating what makes YOU special
  • Have a VisualVC (I think she threw that in there because, well, it was a VisualCV.com webinar)
  • Have a LinkedIn profile
  • Keep a blog (um, check)
  • Use Twitter, Friendfeed, Facebook, etc, etc, etc.  I think she means to say here: “have a freakin’ presece online.”

So what is a VisualCV?  It’s a neat little way to keep your professional experience up to speed for everyone to see.  She calls it a “perminate professional archive of your work history.”  Check mine out here!  You should update it often, even every few days.  You might be thinking, “isn’t that what LinkedIn is for?”  That’s what I thought too.  But she delineates between the two: LinkedIn is for networking and highlighting your overall experience, education, and so on.  A VisualCV is for keeping a running tab on your work.  AND it is more visual, as the name suggests.  You have the opportunity on VisualVC.com to add video of your work, PDFs, letters of recommendation, association and corporate logos, etc.

The important thing to note is that you need to tie all the pieces of your professional digital footprint together.  Links to and from LinkedIn, Facebook, Twitter and you VisualCV are important because each should serve a different and specific purpose.

Blatantly obvious tip that you should have learned in high school (unless the internet didn’t exist then) is to have an email address that resembles  Firstname.Lastname@whatever.com.  Not dannyiscuteandsexy@smalltinyanimals.com

April 22, 2009

Book Lovers Unite…

Filed under: Random but Interesting — Tags: , , , — Danny Petre @ 12:13 pm

… or else we will all be illiterate.  Not really. 

gr_logo

My new favorite site is one called “Goodreads.com“.  It is essentially a social network for book lovers.  An online book club if you will. I always say, “you can tell a lot about a person by the books they read.”  Okay, I’ve never said that, but I think it’s true.  So, to me, this site is yet another catalyst for spreading your Dirt… your literary digital footprint.

I encourge you to sign up.  You can follow your friends, like Twitter, and see what they have read, are reading, or want to read. Like most sites there is a rating system so you can the the WHOLE WORLD know how you feel.  The empowered consumer for sure. I love books and I hope this site encourages others to love them too.

April 20, 2009

“This Is Me”

thisismelogo

There is a very interesting project being lead out of University of Reading’s OdinLab, called “This Is Me,” which aims

“…to help people learn about their Digital Identities (DI) by producing and testing learning materials for use by individuals and groups. As part of the project we are collecting people’s stories about their DI, and you are welcome to come on in and chat about what it means to you, how you manage your identity and how important other people’s web presence is to you.”

I encourage you to check it out. There are some really hilarious stories about peoples’ digital footprint (a.k.a. DI).  Plus they have a learning center where you can do a few exercises to discover the nation of your DI. Unfortunately the site navigation sucks and and the instruction for the exercises are not at all clear.

I’m quite happy to be discovering a lot  of new resources aimed at educating people on the impact of their Digital Dirt even though I believe at one point or another your digital footprint will bit you in the ass.

April 19, 2009

Susan Boyle: Dirt Worth Spreading

Filed under: Random but Interesting — Tags: , , , — Danny Petre @ 9:22 pm

Susan Boyle, the Scottish woman that has blown the world away on Britain’s Got Talent, is Digital Dirt that is worth spreading. I have watched the clip on YouTube a few times and every time I am delighted. I get an instant smile (and sometimes a little tear in the corner of my eye).  

The imbed code has been disabled on all of the YouTube postings of her BGT performance, but you can view it on this link.

She is the best type of Digital Dirt (in my opinion). A spirit lifting, dream inspiring, self-humbling, and amazing woman.  The question is: is she the biggest YouTube sensation ever?  YouTube views suggest that she is bigger than President Obama and Bush (when he is getting shoes thrown at him from the Iraqi media).  

boyleSo often the web is used to spread Dirt that is simply not worth spreading.  And YouTube, the now 7th largest search engine in-and-of-itself, has a profound impact on our digital footprint.  I am just so glad that this time; this one time, it is being used to share a voice and a story that truly is amazing.  I wish Susan the best of luck.

I’m back

Filed under: Uncategorized — Tags: , , , — Danny Petre @ 7:36 pm

After a few weeks of silent blogging (a.k.a. thinking about blogging but not actually doing it because I was too busy), I’m back!

In a few weeks this blog is going to be transformed.  Class will be over and I will be ready to venture into deeper blog waters.  But Digital Dirt will not be forgotten.  I’m not yet sure how I want take the next step in the blog world, but I do know I want to be famous for it.  Not really.  But I do want discuss interesting topics that will engage my readers (the 30 of you each day).  

Take the poll below and vote on what I should be blogging about!!!  All in the interest if spreading Dirt of course.

 

 


April 1, 2009

Google Maps “Street View” Catches People in the Act

Filed under: Random but Interesting — Tags: , , , , , — Danny Petre @ 8:06 am

I should just call this the “Google Blog.”  Google has a huge impact on our digital footprint it seems. 

Two example of how Google Maps “Street View” is causing embarrassing digital footprint moments.

1) Apparently (I say apparently because I found this tidbit on Gawker which found it in the Sun).  So apparently a women was on Google Street View checking out a friends house (noisy bitch) and the image showed her husband’s Range Rover parked outside.  He was allegedlycheating on her.  They are now getting divorced. 

2) A man passed out in the street drunk.  Now that that’s just plan funny.  I bet there are a few of me from my undergrad days.

So the question remains: who takes these freakin’ pictures anyway?  I guess I could Google that question, but I thought I’d throw it out the my audience at large (there are a few of you).

March 21, 2009

Drunk Emailing, a Thing of the Past

Alcohol has a major impact on our digital footprint.  Well, for me at least.  How many times have you sent an email after a late night on the town only to regret it once you wake up?  Problem solved.  All thanks to, who else, our friends at Google.  If you have a gmail account you can set this up from Google Labs.

Here’s the deal: you set up “Mail Googles” to for specific times when you are most likely trashed.  Say, 10pm Friday night to 5am Saturday morning (or if you have a bit more of a problem you can keep it set up 24/7).  

mail_goggles_settings

When you go to send an email during that time frame gmail will prompt you to answer five ‘simple’ math problems in under 60 seconds.  If you can’t do the math, you can’t send your email.  It’s like a breathalyzer for email.

mail_goggles

So that takes care of email, but what about all of the other Dirt that is alcoholically induced, like text messaging or the infamous drunk dial?  Some cell phones abroad have built in precautions. LG released a phone in Korea that features a breathalyzer. Virgin Mobile users in Austrailia can use a feature that will allow them to block certain numbers at late hours of the night.

Now we can finally drink without fear!

March 18, 2009

The Google Mistrial—A New Check and Balance

Filed under: Digital Footprint Trends — Tags: , , , , , — Danny Petre @ 8:21 am

justice_scale

Obama’s wish is coming true: transparency in government is here. That is, transparency in the courtroom. As reported on the front page of the New York Times today jurors are using web technology on cell phones (and some using the internet at home) to do outside research on the trial they are sitting in on. Often, the information that jurors find would have been dismissed by the judge for some reason or another.

It might be called a Google mistrial. The use of BlackBerrys and iPhones by jurors gathering and sending out information about cases is wreaking havoc on trials around the country, upending deliberations and infuriating judges. –NYTimes.com.

So the question is: in the era of consumerism, should digital information (digital footprints if you will) be as a source of information for jurors to form their opinion? Who’s to say, besides the judge of course, that information found on Wikipedia isn’t a ligament way to inform arguments on all sides of a trial? We have allowed video cameras in the courtroom many times before (think OJ Simpson saga) why can’t jurors post Twitter updates to inform their “followers” of the courtroom happenings?

Granted I’m not a legal expert but it seems to me that today we are continuing to see a shift from government and business control of information (e.g. speaking to the public) to an age of consumerism (e.g. the publics willing consumption of information). Government needs to begin to understand he power that various technologies give the public. President Obama did with his campaign and continues to do so in office. (That was the first time I wrote “President Obama” and it felt really good!) Brands that realize that they are not “brand managers” but consumers are will be better off in the future.

Our illustrious professor, Jim Eiche, reminds us that brands are “a reputation.” Today that reputation lives online as we read consumer reviews, search for information, and seek the opinions of our friends. To me, this is the true democratization of information and it is essential to our lives… even if we are jurors.

Older Posts »

Create a free website or blog at WordPress.com.